DCA and RB win iF Product Design Award for Scholl Pedi Perfect Wet & Dry foot file

DCA is delighted to announce that the new Scholl Pedi Perfect Wet & Dry foot file has won an iF product design award 2016.

The new Wet & Dry foot file is the next generation Scholl electronic foot file. It is a fully waterproof and cordless ‘Wet & Dry’ device, that can be used in the bath or shower.

DCA works with RB’s (formerly Reckitt Benckiser’s) R&D and Global Design Management teams to develop devices and structural packaging.

Designed especially for safe and gentle foot grooming, the angled head gives a sense of added control and precision. With less substantial volumes than its predecessor, the design is considered ‘sleeker’, more ‘feminine’ and ‘sophisticated’ by consumers.

Featuring a patented roller head that works on both ‘Wet & Dry’ feet, it has the added benefits of being a slimmer design with improved ergonomics and is re-chargeable for optimal performance every time.

For 60 years, the iF product design award has been a coveted and internationally recognised label for award-winning design and the iF brand has become a symbol for outstanding achievement in design. A total of 5,295 entries from 53 countries were submitted to this year’s iF design award.

• Link to Consumer